Complexion From award-winning foundations to radiant face colours, your complexion is in for a real treat. View all
Get Started Kits We put together must-haves for your makeup bag so you have everything you need to feel and look oh-so beautiful. View all
Skincare Using a rich blend of expertly selected minerals, extracts and natural ingredients, bareMinerals instantly nourishes your skin. View all
Prep & Prime Your foundation and eye colours are here to stay thanks to our Prime Time foundation and eyelid primers. View all
Lips You'll love the luscious, vibrant sheer-to-full colour of our lipsticks, lipgloss and lipliners. View all
Eyes Velvety smooth and unbelievably blendable, these vibrant, stay-true shades can be mixed & matched for endless eye looks. View all
New! Complexion Rescue The best of a BB, a CC, and a tinted moisturiser… this is a whole new way to think about makeup. Introducing a multi-tasking genius that combines skincare benefits and naturally radiant coverage in one. Shop The Range
IN THE WORLD OF BEAUTY, WE’VE ALWAYS BEEN DIFFERENT. We’re from San Francisco, surrounded by artists and innovators who inspire us to think differently, follow our gut instincts and to pour our heart and soul into everything we do. We create products like no other brand and we connect with women in ways that no other brand would dare. For over 35 years, we’ve built a community of strong, passionate women who have become customers–but more importantly–lifelong friends. We create innovative products that are powered by nourishing, skin-loving minerals. We formulate our products with purity in mind, so you can feel good about everything we make. We connect with women in deep, meaningful ways because we’ve never been content with just making them look pretty–we want to make them feel beautiful. We exist to make a positive difference in women’s lives. shop all